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7 Brew, Stop Ripping Us Off!

7 Brew should stop their outdated practice of charging customers extra for plant-based milk for a variety of reasons: Industry Trends Offering beverages with plant-based milk at no extra cost is quickly becoming the norm. Many popular chains in the United States have dropped their upcharges, including Starbucks, Dunkin’, Panera, Dutch Bros, Scooter’s Coffee, Pret A Manger, Stumptown, Blue Bottle Coffee, Intelligentsia, Variety Coffee Roasters, Philz Coffee, Gregorys Coffee, Birch Coffee, Onyx Coffee Club, Wake Up Call, and Caribou Coffee (for app users). Cafes without plant-based upcharges now make up more than half of all the coffee shops run by the top 10 chains. Equity Cows’ milk is one of the most common food allergens, and an estimated 30 to 50 million Americans are lactose intolerant, including roughly 90% of Asian Americans, 80% of African Americans, and 50% of Latino Americans. Charging extra for plant-based milk unfairly impacts customers who can’t consume dairy. Sustainability Dairy milk has a significantly greater environmental impact than plant-based alternatives across essentially all sustainability metrics. For example, compared with oat milk, cows’ milk production generates three times more greenhouse gas, takes up 11 times more land, and uses 13 times more fresh water. Charging extra for plant-based milk imposes a barrier for customers seeking more sustainable options. 7 Brew, do the right thing for animals, your customers, and the planet—drop the plant-based milk upcharge today.

Bluestone Lane, Drop Your Plant-Based Fee!

Bluestone Lane should stop their outdated practice of charging customers extra for plant-based milk for a variety of reasons: Industry Trends Offering beverages with plant-based milk at no extra cost is quickly becoming the norm. Many popular chains in the United States have dropped their upcharges, including Starbucks, Dunkin’, Panera, Dutch Bros, Scooter’s Coffee, Pret A Manger, Stumptown, Blue Bottle Coffee, Intelligentsia, Variety Coffee Roasters, Philz Coffee, Gregorys Coffee, Birch Coffee, Onyx Coffee Club, Wake Up Call, and Caribou Coffee (for app users). Cafes without plant-based upcharges now make up more than half of all the coffee shops run by the top 10 chains. Equity Cows’ milk is one of the most common food allergens, and an estimated 30 to 50 million Americans are lactose intolerant, including roughly 90% of Asian Americans, 80% of African Americans, and 50% of Latino Americans. Charging extra for plant-based milk unfairly impacts customers who can’t consume dairy. Sustainability Dairy milk has a significantly greater environmental impact than plant-based alternatives across essentially all sustainability metrics. For example, compared with oat milk, cows’ milk production generates three times more greenhouse gas, takes up 11 times more land, and uses 13 times more fresh water. Charging extra for plant-based milk imposes a barrier for customers seeking more sustainable options. Bluestone Lane, do the right thing for animals, your customers, and the planet—drop the plant-based milk upcharge today.

Biggby Coffee, Drop the Unfair Fees!

Biggby Coffee should stop their outdated practice of charging customers extra for plant-based milk for a variety of reasons: Industry Trends Offering beverages with plant-based milk at no extra cost is quickly becoming the norm. Many popular chains in the United States have dropped their upcharges, including Starbucks, Dunkin’, Panera, Dutch Bros, Scooter’s Coffee, Pret A Manger, Stumptown, Blue Bottle Coffee, Intelligentsia, Variety Coffee Roasters, Philz Coffee, Gregorys Coffee, Birch Coffee, Onyx Coffee Club, Wake Up Call, and Caribou Coffee (for app users). Cafes without plant-based upcharges now make up more than half of all the coffee shops run by the top 10 chains. Equity Cows’ milk is one of the most common food allergens, and an estimated 30 to 50 million Americans are lactose intolerant, including roughly 90% of Asian Americans, 80% of African Americans, and 50% of Latino Americans. Charging extra for plant-based milk unfairly impacts customers who can’t consume dairy. Sustainability Dairy milk has a significantly greater environmental impact than plant-based alternatives across essentially all sustainability metrics. For example, compared with oat milk, cows’ milk production generates three times more greenhouse gas, takes up 11 times more land, and uses 13 times more fresh water. Charging extra for plant-based milk imposes a barrier for customers seeking more sustainable options. Biggby Coffee, do the right thing for animals, your customers, and the planet—drop the plant-based milk upcharge today.